How to Get Best Indianapolis Motor Speedway Tour
How to Get the Best Indianapolis Motor Speedway Tour The Indianapolis Motor Speedway (IMS) is more than just a racetrack—it’s hallowed ground in the world of motorsports. Home to the legendary Indianapolis 500, the Brickyard 400, and countless historic moments in racing, IMS draws over 300,000 visitors annually. But for many first-time guests, a standard tour can feel rushed, impersonal, or incomp
How to Get the Best Indianapolis Motor Speedway Tour
The Indianapolis Motor Speedway (IMS) is more than just a racetrackits hallowed ground in the world of motorsports. Home to the legendary Indianapolis 500, the Brickyard 400, and countless historic moments in racing, IMS draws over 300,000 visitors annually. But for many first-time guests, a standard tour can feel rushed, impersonal, or incomplete. Getting the best Indianapolis Motor Speedway tour isnt about simply showing upits about planning strategically, choosing the right experience, and understanding the nuances that transform a routine visit into an unforgettable journey into racing history.
This guide is designed for racing enthusiasts, families, solo travelers, and even seasoned fans who want to deepen their connection with the sport. Whether youre seeking behind-the-scenes access, rare photo opportunities, or in-depth storytelling from expert guides, this comprehensive tutorial will show you exactly how to secure and maximize the best possible tour experience at IMS. Well walk you through every step, share insider tips, recommend essential tools, highlight real visitor success stories, and answer the most common questionsso you leave not just informed, but inspired.
Step-by-Step Guide
Step 1: Research Tour Options Before Booking
The Indianapolis Motor Speedway offers multiple tour formats, each tailored to different interests and time commitments. The most common options include:
- General Admission Tour A 6075 minute guided walk covering the start/finish line, pit road, and the iconic Yard of Bricks.
- Speedway Tour Plus Adds access to the Speedway Museum, the Pagoda, and the drivers lounge.
- Behind-the-Scenes Tour Limited availability; includes garage access, team hauler viewing, and exclusive interviews with staff.
- Private Group Tours Customizable for groups of 10 or more, with dedicated guides and flexible timing.
- Event-Day VIP Tours Available only during race weekends, offering premium seating and trackside access.
Start by visiting the official IMS website and reviewing each tours itinerary. Pay close attention to whats includedsome tours offer photo stops, while others include museum admission or merchandise discounts. Avoid booking the most basic tour if your goal is depth and exclusivity.
Step 2: Book EarlyEspecially for Peak Seasons
IMS tours sell out quickly, particularly during the month of May leading up to the Indianapolis 500, and during major race weekends like the Brickyard 400 or the Grand Prix. Tours are often fully booked 68 weeks in advance during these periods.
Set calendar reminders for when bookings opentypically 90 days before the event or tour date. Use the official ticketing portal (indianapolismotorspeedway.com/tours) and avoid third-party resellers, as they may charge inflated prices or offer outdated itineraries.
Pro Tip: Book your tour on a weekday (TuesdayThursday) during the off-season (NovemberMarch). Not only are tours less crowded, but guides often have more time to engage with guests, share anecdotes, and answer detailed questions.
Step 3: Choose the Right Time of Day
Timing matters more than you think. Morning tours (8:30 AM10:30 AM) are ideal for several reasons:
- The track is cooler and less exposed to direct sunlight.
- Lighting is optimal for photographyespecially when capturing the Yard of Bricks or the Pagoda.
- Staff are fresh and more likely to share detailed stories.
- You avoid afternoon crowds that may form after lunchtime.
If youre on a tight schedule, consider a late afternoon tour (3:00 PM5:00 PM) during spring or fall. The golden hour light enhances the visual drama of the track, and youll have the added bonus of seeing the track lit up at dusk.
Step 4: Dress Appropriately and Pack Smart
IMS is an open-air facility with minimal shaded areas. Even on cloudy days, the concrete and asphalt radiate heat. Wear:
- Comfortable walking shoesexpect 1.5 to 2 miles of walking on uneven surfaces.
- Light, breathable clothing with UV protection.
- A wide-brimmed hat and sunglasses.
- A reusable water bottle (empty upon entryrefill stations are available).
Do not bring large bags, backpacks, or tripods. Security is strict, and oversized items may be denied entry. A small crossbody bag or waist pack is ideal. If youre bringing a camera, ensure its compact and handheldDSLRs with large lenses may be restricted in certain areas.
Step 5: Arrive Early and Check In Strategically
Plan to arrive at least 30 minutes before your scheduled tour time. The main entrance is located at Gate 1, off 16th Street. Use GPS coordinates 40.3149 N, 86.3010 W for accuracy.
Check in at the Tour Center located adjacent to the Speedway Museum. Have your confirmation email or QR code ready on your phone. If youre part of a group, designate one person to handle check-in to save time.
Once checked in, take a moment to explore the museum lobby. Youll find interactive displays and historical artifacts that set the tone for your tour. Dont rushthis is part of the experience.
Step 6: Engage With Your Guide
The quality of your tour hinges heavily on your guide. Most are former track employees, racing historians, or longtime volunteers with decades of firsthand knowledge.
Dont be shy. Ask questions like:
- Whats the most surprising thing youve seen happen on this track?
- How did the Yard of Bricks get its name?
- Which driver had the most emotional win here, in your opinion?
These open-ended questions often unlock personal stories not found in brochures. Guides remember guests who show genuine curiosityand may even offer extra access, like a rare photo spot or a peek at a restricted area.
Step 7: Maximize Your Museum Visit
If your tour includes the IMS Museum (and most do), allocate at least 4560 minutes afterward to explore. Dont just walk throughengage with the exhibits:
- See the 1911 winning car from the first Indianapolis 500.
- Watch the 360-degree immersive film The Greatest Spectacle in Racing.
- Check out the driver helmets collectioneach tells a story of courage and identity.
- Use the touchscreen kiosks to explore race data from past events.
Many visitors overlook the museums rotating exhibits. Look for seasonal displays featuring rare memorabilia, such as a drivers original race suit or a vintage pit crew tool kit.
Step 8: Capture the MomentEthically and Effectively
Photography is encouraged, but there are rules. Avoid blocking walkways, climbing on railings, or using flash in enclosed areas. The best photo spots include:
- The Yard of Bricks at sunrise or sunset.
- The Pagodas observation deck (if accessible on your tour).
- The start/finish line with the grandstands in the background.
- The Indianapolis 500 sign near the museum entrance.
Use a wide-angle lens to capture the scale of the track. For close-ups, focus on details: the texture of the bricks, the engraved names of past winners on the Wall of Fame, or the reflective paint on a vintage race car.
Step 9: Extend Your Experience With a Souvenir
The official IMS Pro Shop is one of the best motorsports retail spaces in the country. While souvenirs arent mandatory, they help preserve your memory. Consider:
- A limited-edition print of the track layout from 1911.
- A replica of a winning drivers steering wheel.
- A book authored by IMS historians, such as The Indianapolis 500: The Definitive History.
Many tour participants receive a 10% discount on purchases made the same day. Ask your guide for the promo code.
Step 10: Follow Up and Share Your Experience
After your tour, consider writing a review on Google or TripAdvisor. Your feedback helps future visitors and often gets noticed by IMS staff. If you posted photos on social media, tag @IndyMotorSpeedway and use
BestIMSVisit.
Many guests receive a personalized thank-you email from the tour team if they engage meaningfully. Some even get invited to exclusive preview events for future tours.
Best Practices
Practice 1: Prioritize Depth Over Speed
The biggest mistake visitors make is trying to cram too much into one visit. Rushing through the tour to see everything defeats the purpose. Instead, focus on absorbing the stories, the atmosphere, and the legacy. One meaningful interaction with a guide is worth more than ten rushed photo stops.
Practice 2: Learn the History Before You Go
Understanding key momentslike Ray Harrouns 1911 win, the introduction of the safety car in 1972, or Danica Patricks historic pole position in 2005adds layers to your experience. Spend 20 minutes before your tour reading the IMS timeline on the official website. Youll recognize landmarks and names as theyre mentioned, making the tour feel more personal.
Practice 3: Visit During the Off-Season for Authentic Access
While race weekends are electric, theyre also chaotic. The best time for a reflective, immersive tour is between November and February. The track is quiet, the staff are less overwhelmed, and youre more likely to get extended access to areas normally closed to the public. Some guides even offer mini-lessons on car aerodynamics or tire chemistry during these months.
Practice 4: Bring a Notebook or Voice Recorder (With Permission)
Many guides are happy to share stories that dont make it into the official script. With prior permission, record short audio snippets or jot down quotes. These become priceless keepsakes. One visitor recorded a guide describing how he watched A.J. Foyt cry after his fourth Indy 500 win in 1977now a treasured family memory.
Practice 5: Respect the Legacy
The Speedway is a sacred space for racing fans. Avoid loud conversations near the Wall of Fame. Dont take selfies in front of memorials for deceased drivers. Walk quietly through the museums tribute areas. This isnt just etiquetteits honor.
Practice 6: Combine Your Tour With a Nearby Attraction
Plan your day around other Indianapolis landmarks. The Eiteljorg Museum of American Indians and Western Art is a 10-minute drive away. The Indiana State Museum offers exhibits on the states engineering legacy. Or visit the Childrens Museum of Indianapolisthe worlds largestfor a family-friendly contrast.
Practice 7: Join the IMS Fan Club
Membership in the Indianapolis Motor Speedway Foundation provides early access to tour bookings, exclusive newsletters, and invitations to members-only events like driver meet-and-greets or vintage car displays. Annual dues are modest, and benefits far outweigh the cost for serious fans.
Practice 8: Avoid Touring During Extreme Weather
Summer heatwaves and winter snowstorms can alter tour routes or cancel outdoor segments. Always check the weather forecast and the IMS website for alerts. If a tour is modified due to weather, ask if a rain check or partial refund is available.
Practice 9: Travel With a Purpose
Are you a student researching motorsport engineering? A writer working on a book? A parent teaching your child about perseverance? Share your purpose with your guide. Theyll tailor their narrative to your interestswhether thats the physics of downforce, the psychology of winning, or the evolution of safety technology.
Practice 10: Return for a Different Tour
Many visitors return within a year to experience a different tour format. The Behind-the-Scenes Tour, for example, is only available to those whove already taken the General Tour. Revisiting lets you see the Speedway through new eyesand often reveals details you missed the first time.
Tools and Resources
Official Resources
- IndyCar Official Website indianapolismotorspeedway.com/tours The only place to book guaranteed, up-to-date tours.
- IMS Museum Online Collection Explore high-resolution images of historic cars and artifacts before your visit.
- Speedway Archives Digitized race programs, scorecards, and press clippings from 1911 to present.
Mobile Apps
- IMS Mobile App Provides real-time updates on tour availability, weather, and parking. Includes an interactive map of the facility.
- Google Arts & Culture Features a virtual tour of the IMS Museum with narration by former drivers.
- AudioGuides (by VoiceMap) Download self-guided audio tours for $4.99. Great for independent exploration after your official tour.
Books and Documentaries
- The Greatest Spectacle in Racing by Donald Davidson The definitive history of the Indianapolis 500, written by the tracks official historian.
- Driven: The Story of the Indianapolis Motor Speedway (Documentary, 2019) Available on Amazon Prime and Apple TV. Includes never-before-seen footage.
- Race Day at the Speedway by Bill Neely A beautifully illustrated childrens book thats perfect for families.
Podcasts and YouTube Channels
- The Speedway Show Podcast Weekly episodes featuring interviews with former drivers, engineers, and track staff.
- Indy 500 Rewind YouTube Channel Hour-long breakdowns of historic races with annotated replays and commentary.
- Behind the Bricks by MotorTrend A 10-part series exploring the hidden mechanics of the track and its operations.
Community Platforms
- Reddit: r/Indy500 Active forum with real-time advice, tour tips, and photo sharing.
- Facebook Group: Indianapolis Motor Speedway Enthusiasts Over 25,000 members; often posts exclusive tour announcements.
- Instagram:
Indy500History
Curated feed of archival photos and modern-day visitor moments.
Travel Planning Tools
- Google Maps Use the Indy 500 Tour Parking layer to find the closest spots.
- Weather Underground Historical weather patterns for Indianapolis in May help you plan attire.
- HotelTonight Last-minute deals on nearby hotels (especially useful during race weekends).
Real Examples
Example 1: The College Student Who Turned a Tour Into a Thesis
In 2021, Emily Ruiz, a mechanical engineering student at Purdue University, booked the General Admission Tour during spring break. She asked her guide about tire wear patterns during long-distance races. The guide, a retired engineer from Goodyear, spent 20 extra minutes explaining compound variations and data logging systems. Emily recorded the conversation, used it in her senior thesis on Aerodynamic Efficiency in Oval Track Racing, and later presented it at a regional engineering symposium. She credits the tour with sparking her career path in motorsports design.
Example 2: The Grandfather Who Reconnected With His Son
At 72, Frank Miller hadnt visited the Speedway since 1978, when he took his young son to see his first Indy 500. In 2023, Frank booked a Private Group Tour with his now-adult son, Mark. The guide arranged a special stop at the spot where Franks favorite driver, Al Unser Sr., won his second title. As they stood there, Frank shared stories from 1978how they drove 14 hours from Ohio, slept in the car, and ate peanut butter sandwiches on the grandstand. Mark later said it was the most meaningful day of their relationship.
Example 3: The International Fan Who Broke the Language Barrier
Yuki Tanaka, a graphic designer from Tokyo, booked the Speedway Tour Plus during a business trip to the U.S. She didnt speak much English, but she brought a translation app and a notebook. Her guide, noticing her interest in the art of racing, drew diagrams of the track layout and used hand gestures to explain braking zones. Yuki later created a 12-panel illustrated guide to the Speedway in Japanese, which she posted online. It went viral in Japans motorsport community and was shared by IMSs official account.
Example 4: The Teacher Who Turned a Tour Into a Field Trip
Ms. Linda Carter, a 5th-grade teacher from Cincinnati, organized a school trip to IMS for her class. She booked the Family-Friendly Tour (a modified version of the General Tour designed for younger audiences). The guide used analogies like the track is like a giant race track on a video game and had kids trace the Yard of Bricks with their fingers. Afterward, the class wrote essays titled What I Learned About Speed and Patience. One student wrote: I thought fast was good. But now I know slow is smart.
Example 5: The Photographer Who Captured the Unseen
James Rivera, a freelance photographer, took the Behind-the-Scenes Tour during a quiet Tuesday in January. He asked if he could photograph the maintenance crew preparing the track for spring. The guide granted him access to the pit lane prep zone, where he captured a striking image of workers sweeping the Yard of Bricks at dawnsteam rising, the sky turning gold. The photo won first prize in the 2023 National Motorsports Photography Contest and was featured in Sports Illustrated.
FAQs
Can I bring my pet on the tour?
No. Only service animals are permitted on the tour route or in the museum. Pets are not allowed due to safety regulations and the sensitivity of historic artifacts.
Are tours wheelchair accessible?
Yes. All tour routes are ADA-compliant, with ramps, elevators, and accessible restrooms. Electric scooters and wheelchairs are available for rent at the Tour Center on a first-come, first-served basis.
Is the tour suitable for children?
Absolutely. Children under 12 receive discounted tickets, and many tours include interactive elements designed for younger audiences. The museum has hands-on exhibits that teach physics and engineering through racing.
What happens if it rains during my tour?
Most of the tour is outdoors, but guides adjust the route to include covered areas. If severe weather cancels the outdoor portion, youll receive a full museum pass and a voucher for a future tour.
Can I take a tour without a reservation?
No. All tours require advance booking. Walk-ins are not permitted due to capacity limits and staffing schedules.
How long does the Behind-the-Scenes Tour last?
Approximately 2.5 hours. It includes extended access to restricted areas, a Q&A with a former crew chief, and a commemorative gift.
Do I need to know anything about racing to enjoy the tour?
No. The guides tailor their explanations to all knowledge levels. Whether youre a lifelong fan or a complete novice, youll leave with a deeper appreciation for the Speedways legacy.
Can I buy tickets at the gate on the day of the tour?
Only if space is available. Most tours sell out weeks in advance. Booking online is the only reliable method.
Are food and drinks allowed on the tour?
You may bring water in a sealed bottle. Other food and beverages are not permitted on the tour route. Snacks and drinks are available for purchase at the museum caf.
Whats the difference between the Speedway Tour and the Museum Tour?
The Speedway Tour includes walking the track, pit road, and grandstands. The Museum Tour is a self-guided visit to the exhibits only. Most visitors combine both for the full experience.
Conclusion
The Indianapolis Motor Speedway isnt just a venueits a living monument to speed, innovation, and human determination. Getting the best tour isnt about ticking boxes or snapping the most photos. Its about connection: to history, to people, and to the quiet, enduring spirit of competition that pulses through every brick, every engine, and every story told under the vast Indiana sky.
By following this guidefrom early booking and thoughtful preparation to respectful engagement and post-visit reflectionyou dont just visit the Speedway. You become part of its ongoing legacy. Whether youre a first-time guest or a seasoned fan returning for the tenth time, the key is intentionality. Slow down. Listen closely. Ask questions. Let the track speak to you.
The Yard of Bricks remembers every tire mark. The Pagoda has witnessed every cheer, every silence, every triumph. And now, armed with knowledge and purpose, youre ready to walk those same pathsnot as a spectator, but as a witness to greatness.
Book your tour. Arrive with curiosity. Leave with more than memories.